Posts filed under: Email Marketing

MarTech Houston Teaches Business Owners Online Marketing Technology Tools

MarTech is a buzzword you need to know if you’re a business owner. What exactly is MarTech? My cell phone rings. It’s someone referred to me because they were putting together a business plan and needed to plug in a […]

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How Can Webinars Help Grow My Business?

How Can Webinars Help Grow My Business? The world of business changes constantly; however, one thing stays the same. Getting customers is the priority for a business to stay profitable. Simply advertising is not enough. A business needs to engage […]

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Constant Contact Quick Start Email Marketing Guide

Create Your First Constant Contact Email In Less Than 4 Minutes

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Digital Marketing & Contacts: Why Email Trumps Social

Be Socially Relevant Social media can’t be overly planned. It’s a conversation. If you’re filling up your social channels with automated posts, you’re missing the opportunity to engage and respond. Don’t be ridiculous. No one cares that it’s National Pickle […]

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News: Contact Database Fills Sales Pipeline. (Ours Does!) [VIDEO]

Have you heard the news? Contact Database Fills Sales Pipeline When was the last time you checked to see if your contact database was doing it’s job? “A contact database fills sales pipeline” is news to most.  Ours does! You […]

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Mad Men of the Digital Marketing Age

Businesses are warned about algorithms on social media channels that decide who gets to see organic content.  Facebook itself reports that its algorithms allow only 30% of an account’s organic posts get through to followers’ timelines. It’s very manipulative, it […]

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Big Data Replaces Crystal Ball Marketing

Big data replaces crystal ball marketing. What?! You can now take the Gypsies out of next year’s marketing budget.  Even a solopreneur without a marketing budget can get telling analytics. Every social platform has analytics.  It’s up to company leadership […]

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Why Email Marketing Is More Effective Than Social Media [FORBES]

Email marketing and social media go hand in hand. You can’t effectively have one without the other. Social media should feed your contact base, not BE your contact base. Here is a perspective from college professor Jeff Cornwall who is […]

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Organic Contact Growth [INFOGRAPHIC]

The number one question I am asked as a Social Media professional is “I’m just starting my business, how do I get followers and likes on social media?” That my friends is the magic. The answer to that question is […]

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Who Owns Your Valuable Social Media Contacts? (Surprise! It’s Not You)

Growing a brand is a painstaking endeavor and it deserves every opportunity to be discovered. There is no doubt that social media has done amazing things for our world, giving humankind the ability to communicate on a global scale at lightning […]

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